08 Dec 10 things you can do right now to improve your digital marketing in 2021
HHBA member Bluebell Digital shares 10 things you can do right now to improve your digital marketing in 2021.
- Create an editorial calendar for your social media.
- Brainstorm your core SEO keywords and review your Website content against the list.
- Create content based on the gaps from point 2.
- Head to Google Trends to see what is happening in your market.
- Review the marketing tactics of your top 5 competitors.
- Follow your clients, partners, customers and competitors across your social media platforms.
- Assess your best social media posts for 2020 by reach and engagement and iterate on them for 2021.
- Find the top 50 complaints, problems, questions or pain points for your customers and solve or address them using content.
- Survey your customers and ask them what they want from you next year and what you are doing right and wrong this year.
- Think about which actionable metrics are important to your business and create dashboards for them in analytics and on your ad platforms.